Who we are

L A U R E N & A A R O N  B L A C K

"you got this"

LA Black apparel was created by two humble and amiable souls back in 2015. Since then this duo has now started their own family, which has further driven their passion to inspire and create not just a brand but a healthy and happy lifestyle even more. 
Lauren and Aaron have both grown up with the love for sport, with Athletics, Football and Basketball being the core of their up bringing. Lauren's passion for athletics and running outdoors is one of the main factors that has brought us here today "finding the right pair of tights that wouldn't fall down 100 times was always a mission" says Lauren, she aims to create activewear that empowers you. 
"You got this" is the mantra the pair live by. While Aaron having played AFL for both North Melbourne & Geelong Cats, there is a lot of mental and physical battles that come with it. "you got this" is reinforcing the BELIEF, that no matter how hard it gets, we are backing you all the way. This is something the couple have instilled in them and now they want to share it with the world.